Khus, our concept for Make a Mark project, was awarded with a Silver Pentaward in the “Professional Conceptual Work – Sustainable Design » category !
Khus is an innovative, elegant and refined concept that takes sustainability to heart. Khus is meant to express the universal usage of the vetiver and a 0% waste approach, as the plant can be used for the composition of fragrance formula as well as for the label, the cork, the cord and the outer structure of the bottle. If vetiver is widely used in men’s fragrances, our designers were also inspired by its other uses when reflecting on the future of the perfume industry, known to be one of the most polluting in the game.
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