Face Care Science, for Your Body.
Packaging Design
Vaseline breaks new ground in body care with a category-first innovation: concentrated body serums inspired by modern face care routines. As consumers seek more potent, targeted solutions for concerns like dark spots, dryness, rough texture and early signs of ageing, this new range delivers high-performance care backed by skincare science.
Designed to be used before body lotion—or mixed in for a customised boost—each serum is powered by GlutaGlow™, a proven brightening active derived from Glutathione. The result: visible skin improvement from the very first use.
This innovation marks a bold shift for Vaseline into premium skincare territory, bringing face-level efficacy to body care in a way that’s both accessible and effective. It speaks to the evolving rituals of self-care—where results matter, and where skincare doesn’t stop at the neck.
With this launch, Vaseline reinforces its leadership in innovation and redefines what body care can be: not just nourishing, but transformative.

Selected work
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Dove
Brand Management
Brand Strategy
Packaging Design
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Renault
Architectural Design
Brand Strategy
Customer Journey
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PrestaShop
Brand Platform
Brand Territory
Digital
Tone of Voice
Visual Identity
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Ricard
Packaging Design
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Ferrero
Architectural Design
Customer Journey
Tertiaire
Workspace Design
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Sanofi
Annual and Sustainability Reporting
Brand Platform
Corporate Communications
Social Media and Content
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Clarins
Customer Journey
Digital
Merchandising
Signage and Environment Design
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Rexel
Brand Architecture & Portfolio Strategy
Brand Management
Brand Platform
Brand Positioning
Corporate Communications
Digital
Social Media and Content
Tone of Voice
Visual Identity
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MAIF
Architectural Design
Business Design
Customer Journey
Signage and Environment Design
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Santé Verte
Brand Architecture & Portfolio Strategy
Brand Positioning
Brand Territory
Visual Identity
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Maggi
Brand Strategy
Visual Identity
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Tiger Beer (Heineken Group)
Brand Management
Merchandising
-
Dove
Brand Management
Brand Strategy
Packaging Design
-
Renault
Architectural Design
Brand Strategy
Customer Journey
-
PrestaShop
Brand Platform
Brand Territory
Digital
Tone of Voice
Visual Identity
-
Ricard
Packaging Design
-
Ferrero
Architectural Design
Customer Journey
Tertiaire
Workspace Design
-
Sanofi
Annual and Sustainability Reporting
Brand Platform
Corporate Communications
Social Media and Content
-
Clarins
Customer Journey
Digital
Merchandising
Signage and Environment Design
-
Rexel
Brand Architecture & Portfolio Strategy
Brand Management
Brand Platform
Brand Positioning
Corporate Communications
Digital
Social Media and Content
Tone of Voice
Visual Identity
-
MAIF
Architectural Design
Business Design
Customer Journey
Signage and Environment Design
-
Santé Verte
Brand Architecture & Portfolio Strategy
Brand Positioning
Brand Territory
Visual Identity
-
Maggi
Brand Strategy
Visual Identity
-
Tiger Beer (Heineken Group)
Brand Management
Merchandising