The TrendRoom du Planning, 8th edition !

Lore. What if brands asked their consumers to imagine fiction about their mascots?
Canon Event. No one escapes their fate: the trend invading TikTok.
Iconovation. There once was Klein blue, now there’s Heinz red.
Syndicalisme Affinitaire. Bringing together the talents of a single profession to serve a cause.
Luxury. Louis Vuitton sets up on Discord to highlight its ability to innovate and develop its know-how.

Read it now !

 

The Planning TrendRoom, 8th edition! 💭 #Lore. What if brands asked their consumers to imagine fiction about their mascots? 🤷‍♀️ #CanonEvent. No one escapes their fate: the trend invading TikTok. 🥫 #Iconovation. There once was Klein blue, now there’s Heinz red. 💼 #AffinityTradeUnionism. Bringing together the talents of a single profession to serve a cause. 💎#Luxury. Louis Vuitton sets up on Discord to highlight its ability to innovate and develop its know-how.

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