Since its launch in 2011, La Poste Mobile, benefiting from the strength and trust of La Poste Group, has positioned itself as the most accessible physical network operator on the market. The competitiveness and completeness of its mobile and fixed offers, the geographical proximity of the distribution network and the quality of the advice delivered by postal workers have always been a major asset for the operator.

1.7 million customers trust La Poste Mobile.

New missions and goals: make the phone plan the key to access useful services in everyday tasks facilitating the connected life.

Of its values of simplicity, consideration, confidence and sense of service inherited from La Poste, but also from its desire to stand out from other telecom players, La Poste Mobile’s mission in 2019 is to make connected life more serene and simpler for the french public.

This singularity is expressed in a new ambition that is to accompany the french public to a simple and accessible digital life with confidence, through useful services in everyday life: free loan of a mobile for customers whatever the motive, ready with a 4G case to ensure continuity of service, digital workshops in post office …

New brand spirit: POP & POPULAR

To add some music to its new position, La Poste Mobile asserts its position as operator “Pop & Popular” :

POP, because La Poste Mobile is an optimistic brand, bright and colorful,

POPULAR, because La Poste Mobile is a universal brand that speaks to everyone and is part of the daily life of the french public.