La Trendroom du planning #13 is out !

Brandtainment : The new epopee― In a society where attention is a rare commodity and dopamine the new grail, brand storytelling becomes epic.

Random Tok-novela ― Imagine devouring people’s lives like gobbling up a Netflix series. Micro-binging, popularized by TikTok, involves following the daily twists and turns in the lives of complete strangers.

Celebre your kids’ “inchstones” ― After the wave of anti-child marketing, it’s time for “inchstones”, the little achievements that punctuate our children’s daily lives.

The killer ideas bootcamp ― Three days, one revolutionary idea: welcome to the world of “productivity retreats”. Forget the traditional workweek.

The Nudge Building ― The NEW G building reinvents the daily lives of its residents by subtly guiding them towards eco-responsibility.

Read it now ! 


02.05.2024 Insights

Recruit a Board of Little Directors (aged 8-12) to Generate New Ideas

La Trendroom du planning #15 is out ! Friendly prices or reputational damages ? ― Following in the footsteps of…
15.04.2024 Awards

3 awards at TOP/COM Corporate

Our teams win 3 awards at Top/Com Corporate 2024! 🏆 PrestaShop wins Corporate Gold in the Global Design category! 🥈…
15.04.2024 Insights

 Youth and luxury go hand-in-hand !

La TrendRoom Asia #2 is out ! “Jade has a storied history in China, used for thousands of years—symbolising goodness,…
05.04.2024 Insights

What if audio were a solution to wean ourselves off screens ?

La Trendroom du planning #14 is out ! Hopecore ― Feel-good” content continues to flourish on networks under the #Hopecore…