Lonsdale launches the Planning Trend Room, the very first show to decipher brand mentoring, craftivism and discuss brand trends to meet the needs of clients. Conceptualized by our strategic planning team, produced by MakeMyDay and moderated by Félix Mathieu, Director of Strategic Planning, alongside Sandy Lasry, join us for this first issue in the video below!

This new format is enriched with an innovative newsletter sent via Substack, a first for an agency in France. Substack is a new network, very popular among US journalists, which allows you to edit newsletters and comment on them, as well as find all the previous issues.

For a 2-week update and to keep an eye on the most creative, useful, improbable or even the most mystical trends that can help you nurture your brand and open up new opportunities for innovation, activation and experiments, subscribe for free by clicking on the link: https://trendroomlonsdale.substack.com/

News

26.01.2023 Best case

Bonneval water flows down the slopes

Bonneval Waters will be featured on the tables of Méribel and Courchevel, which will host the World Skiing Championships in…
17.01.2023 Newspaper

Sébastien Bouyges takes over the management of MakeMyDay by Lonsdale

Sébastien Bouyges has been appointed Business Director of MakeMyDay by Lonsdale, Lonsdale’s audiovisual production company. Sébastien replaces Valérie Ancelle, who…
21.12.2022 Insights

La TrendRoom du Planning #12

La TrendRoom du Planning… goes global. Our squad of Gen Z-ers in Paris and Singapore takes over the last TrendRoom…
26.10.2022 Agency life

Lonsdale consolidates its international footprint

With the acquisition of Why? Brand Design agency in Singapore, Lonsdale is consolidating its international footprint. This strategic acquisition marks a new…